#CutsKill Social Media Toolkit
#SaveHIVFunding
Quilt Guide Sheet: HERE
Email: [email protected]
September 5 — #CUTSKILL Quilt Reveal and Presentation
The #CutsKill Quilt, inspired by the AIDS Memorial Quilt of the 1980s, will be unveiled as a powerful visual installation highlighting the lives at stake if federal HIV funding is cut. The quilt honors the past while warning Congress of the devastating consequences that could follow without immediate action to protect lifesaving care.
FY26 LHHS Appropriations Call Congress Campaign:
https://5calls.org/issue/hiv-aids-budget-cuts
Short Link: https://bit.ly/shf-5calls
| SUGGESTED SOCIAL COPY |
Option 1 — Action-Oriented:
Congress must act NOW. Cuts to HIV funding puts 1.2M+ Americans at risk and destabilize healthcare for millions more. Our fight for lifesaving care continues. 🧵 #SaveHIVFunding #CutsKill https://bit.ly/shf-5calls
Option 2 — Celebrity Boost:
From Broadway to Capitol Hill: @JMunozActor & @Peppermint247 we’re heading to D.C. to demand Congress protect HIV funding and the system of care millions depend on. 🏛️ #SaveHIVFunding #CutsKill https://bit.ly/shf-5calls
Option 3 — Quilt Activation Focus:
On Sept 5, we’re bringing our stories and fight to D.C. through a powerful quilt presentation honoring lives that will be impacted by cuts to HIV funding. To join, email [email protected]🧵 #SaveHIVFunding #CutsKill https://bit.ly/shf-5calls
Suggested Instagram / Facebook Copy
Option 1 — Urgency First:
📢 NEXT WEEK / THIS WEEK: we’re taking the fight to Capitol Hill. HIV funding saves lives — and Congress must act NOW to protect it. We cannot afford devastating cuts that dismantle the system of care millions rely on. Join us: savehivfunding.org
#SaveHIVFunding #CutsKill https://bit.ly/shf-5calls
Option 2 — Story-Driven:
From Hamilton to Capitol Hill, Javier Muñoz and Peppermint are joining us in D.C. to urge Congress: #SaveHIVFunding. Protect our future. 💪🏽 #CutsKill https://bit.ly/shf-5calls
Additional Urgent Social Copy Options
In the 1980s, government inaction cost lives. Today, Congress risks making the same mistake. Without full HIV funding, thousands more could die, and we’ll be forced to make more quilts to remember them. #SaveHIVFunding #CutsKill https://bit.ly/shf-5calls
Every $1 invested in HIV prevention saves $3–$7 in future healthcare costs. Cutting funding doesn’t just put lives at risk — it makes our entire healthcare system weaker and more expensive. #SaveHIVFunding #CutsKill
The U.S. has made decades of progress fighting HIV — but proposed funding cuts threaten to undo it all. Are we really willing to go back to a time when thousands died needlessly?
#SaveHIVFunding #CutsKill
| HASHTAGS + CAMPAIGN MESSAGING |
Primary: #SaveHIVFunding
Secondary: #CutsKill
Quilt Action: #CutsKill Quilt – only #CutsKill is in the hashtag
Key Org Tags:
- IG:
- @PrEP4All
- @hiv_medicine_association
- @hivpxresearch
- @pwn_usa
- X/Twitter
- @PrEP4AllNow
- @HIVMA
- @HIVpxresearch
- @pwn_usa
- @hivcaucus
FOR ADVOCATES AND PANEL MAKERS
We brought the Quilt back because the threat is back. Cuts to HIV programs would undo decades of progress. I’m here to keep the care system intact. #SaveHIVFunding #CutsKill | savehivfunding.org
Every square is a promise: never again. Don’t let cuts turn remembrance into replay. #SaveHIVFunding #CutsKill | savehivfunding.org
I’m here for the friends we lost—and the friends we refuse to lose. Protect HIV funding now. #SaveHIVFunding #CutsKill | savehivfunding.org
The Quilt is love you can see. Protect the services that keep our communities alive and well. #SaveHIVFunding #CutsKill | savehivfunding.org
If you’ve ever said “never again,” this is the moment to act. Share the Quilt. Call your reps. Demand full funding. #SaveHIVFunding #CutsKill | savehivfunding.org
For lawmakers & public officials
I’m standing with the #CutsKill Quilt to honor lives lost and protect the care that saves lives today. HIV funding is public health infrastructure—housing, prevention, treatment, dignity. #SaveHIVFunding | Learn more at savehivfunding.org
Today’s Quilt reimagines the AIDS Memorial Quilt for our moment: a warning that proposed cuts will tear holes in our system of care. I’m committed to protecting it. #SaveHIVFunding #CutsKill | savehivfunding.org
Budgets are moral documents. I oppose cuts that would roll back decades of HIV progress. The #CutsKill Quilt is a reminder: lives are on the line. #SaveHIVFunding | savehivfunding.org
Prevention saves money. Care saves lives. I support full funding for HIV programs and the communities that depend on them. #SaveHIVFunding #CutsKill | savehivfunding.org
The Quilt tells the story. We can choose progress over loss. I’m with the advocates pushing to protect HIV services now. #SaveHIVFunding | savehivfunding.org
SHORTER HITS:
The Quilt is back because the crisis is back. Fund HIV care. #SaveHIVFunding #CutsKill | savehivfunding.org
Cuts don’t balance budgets—they cost lives. #CutsKill #SaveHIVFunding | savehivfunding.org
Honor the Quilt. Fund the care. #SaveHIVFunding #CutsKill | savehivfunding.org
Testing, PrEP, housing, treatment—on the line. Fund it. #SaveHIVFunding #CutsKill | savehivfunding.org
This quilt is not a relic. It’s a warning. #CutsKill Quilt | #SaveHIVFunding | savehivfunding.org